Реклами на VW

[DeLina]

...

[stoi4o.d]

Чудно Голфче...карала го е баба!

http://www.automedia.bg/news/article_11704.html

[group®]

Volkswagen
As fans of TV's Mad Men surely know, American advertisers in the late 1950s and early 1960s fed consumers a steady diet of traditional gender stereotypes, earnest claims of product efficacy and aspirational characterisations of the American dream.
Volkswagen humbly shattered those conventions.
The Beetle was a car that Americans did not want. It was made by Germans, whose relations with America were mired in post-war tension. It had an odd shape and a loud, roaring engine.
By contrast, the ideal American cars at the time were enormous, powerful machines, sleekly lined and finished with flashy fins. While American automakers were busy seeking inspiration from the burgeoning airline industry, the VW Beetle seemed stodgy and grounded.
Then, in 1959, VW unveiled its "Think Small" campaign, deliberately highlighting the vehicle's perceived flaw.
There was no pretty girl casting her flirty eye over the car. There was no cool guy driving it. It was nothing short of groundbreaking.
"It was self-deprecating. It was the first post-modern ad," Bob Garfield, an advertising industry consultant and former columnist for Advertising Age, told the BBC.
"Hitherto all advertising had been as serious as a thrombosis. That ad ushered in a whole era of humour, wit and irony in advertising."
VW followed up with the famous "Lemon" ad, which informed car-buyers of VW's process of weeding out bad vehicles, while cheekily nodding at worries that the Beetle itself was a lemon.
Many advertisers followed suit. Perhaps most notably Avis rental cars, whose We Try Harder campaign made a virtue out of their second place position in the US market.

източник:
http://www.bbc.co.uk/news/mobile/world- ... 64?SThisFB

[Жоро Делчев]

[веселин]

Новата рекламна стратегия за Polo GTI

Реклама на новата Джета
















Мисля за сега са достатъчни тези реклами

[RoadRunner]

[mladvampirTDI]

[веселин]

[веселин]

[Fifa]

[mladvampirTDI]

[jims]

Да се гледа на страницата на youtube!
http://www.youtube.com/blackbeetle

Edit: Знам, че е пускана реклама, но пуснах линка заради YouTube Takeover ефекта Затова и написах да се гледа там

[веселин]

Да се гледа на страницата на youtube!
http://www.youtube.com/blackbeetle

На същата страница я има пускана вече!
Няма нужда да се повтарят!

[bbboiko2004]

Да се гледа на страницата на youtube!
http://www.youtube.com/blackbeetle

Edit: Знам, че е пускана реклама, но пуснах линка заради YouTube Takeover ефекта Затова и написах да се гледа там

Баси якото

[los_tigros]